Sigrid Francesca Allen
12.01.2018, Words by dummymag

Sigrid is the winner of the BBC Sound of 2018

Sigrid has been named BBC Sound of 2018, chosen by a panel of more than 170 influential music experts including former winners and longlist nominees.

The 21-year-old Norwegian pop sensation has gone from a virtual unknown to one the most exceptional breakout stars in the past year. From releasing her acclaimed debut Don’t Kill My Vibe EP last summer – which has amassed over 100 million streams worldwide – to the brutally honest new single ‘Strangers’, Sigrid now joins Sam Smith, Haim, Years & Years and Jack Garratt as winner of the prestigious BBC Sound Of Award.

“It’s a lot to take in to have won something as prestigious as BBC Music Sound Of,” Sigrid told the BBC. “I feel honoured as there are so many other artists I look up to who have won this before me, and honestly, I’m just really happy and proud of what my team and I have achieved together. I’m from a small town called Ålesund in Norway. I’m still 21 and it’s quite crazy to get this recognition.”

Watch her new video for ‘Strangers’ below.

Check out Dummy’s curated playlists on Spotify.

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